Thursday, January 4, 2007

Welcome

"I saw the angel in the marble and carved until I set him free. "
-Michelangelo

While great artists go back hundreds of years, how many will emerge in one of the greatest times to be alive - now. The Internet is perhaps the largest canvas and the tools for creation are ever appearing.

To the end that we build sites - for clients, the story already exists and our job is to illuminate and then tell that story - or provide our customers the ability to effectively tell the story. But like Michelangelo, we cannot create what isn't already there. That's the interesting challenge in that many come to us wanting to create the greatest website ever built. The extent by which that is possible is so tied to who they are as an organization, it's an interesting journey taking them on the trip.

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